Thailand Convention and Exhibition Bureau (TCEB)-Business is inviting event delegates to get more out of every visit with its new "MICE Thailand Signature" campaign that offers exclusive privileges and special discounts to MICE travellers coming to Thailand. With such incentives, the campaign encourages participants to maximise spending, extend their stay, or combine their business with selected upscale leisure, activities and experiences available at 262 establishments around the Kingdom, from now until 31 December 2019. Mrs Nichapa Yoswee, TCEB's Senior Vice President-Business said: "This is based on TCEB's new "Redefine Your Business Events" branding by partnering with private sector to highlight the diversity of the country's activities and attractions that can redefine their business experiences.
"TCEB-Business created the campaign to capitalise on Thailand's world-renowned hospitality, activities and rich culture. Thus, the 262 service providers joining the campaign represent such business as culinary, café, hotel, wellness and spa, shopping, show & entertainment, and workshop like Muay Thai and cooking classes," added Mrs Nichapa. Participating service providers include Ratchaprasong Square Trade Association (RSTA), Siam Synergy Trade Association, ICONSIAM, King Power Mahanakhon, Siam Takashimaya, Mega Bangna, Avani Riverside Bangkok, Anantara Riverside Bangkok, Radisson Blu Plaza Bangkok & Hotel, Oasis Spa, Divana Spa, Harnn, Karmakamet Diner, PAUL depuis 1889, ABC Cooking Studio, and Siam Niramit to name just a few. "Partnering with private sector under our new branding "Thailand Redefine Your Business Events" is aimed at finding creative solutions that will enable return on investment, return on time and return on happiness for overseas MICE travellers. I believe MICE Thailand Signature campaign will achieve that aim," stated Mrs Nichapa. Interested MICE travellers are invited to register for membership to get a manual, login instructions and select a choice of activities. They will then get a "redeem code" to present to service providers on a range of discounts and privileges around Thailand. As part of the press launch on 30 May 2019, TCEB-Business and private sector partners visited Mahanakhon SkyWalk, Thailand's newest iconic travel landmark and highest observation deck, to showcase how some of the Kingdom's wide array of attractions can redefine international MICE travellers' business experiences. Comments are closed.
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