|
Advertorial
 “Thailand MICE United” Opening Ceremony (Photo courtesy of TCEB) Suppliers, entrepreneurs and prospective clients in Thailand attended the full-day hybrid event “Thailand MICE United” comprising a trade mart, a technology showcase, dialogue sessions, and the launch of two new MICE cities. This is in support of the industry’s readiness for domestic MICE activities post-COVID-19.
The Thai government is well aware of the power of MICE (meetings, incentives, conventions and exhibitions) as an engine for economic recovery and income generation, and is extending high level of policy support to secure the wellbeing and resilience of Thailand’s domestic MICE industry. Thailand’s Deputy Prime Minister, Mr Anutin Charnvirakul, gave this reassurance during his keynote address at ‘Thailand MICE United’, a MICE industry event held in Bangkok on September 2, 2020.  Santos Tour Down Under 2020, South Australian Tourism Commission, Best Event National Finalist The Australian Event Awards has also unveiled plans to proceed with the Awards Ceremony in a Covid-Safe manner by holding simultaneous events in most capital cities on October 21. There will be a celebration in Sydney that will serve as the largest of the events with up to 150 people allowed according to current orders from NSW Health. There are also satellite ceremonies already being planned for Brisbane and Perth.
The Australian government has announced a A$50 million funding to support the restart of the country’s business events industry. The targeted support will drive confidence and create momentum, positioning the industry to rebound as market conditions improve.
Under the Australian Business Events Grants Program, approved business events, including meetings conventions, incentives and exhibitions, will be able to apply for upfront grants to cover up to 50 per cent of their costs (between $10,000 and $250,000). This initiative is part of the Morrison-McCormack Government’s $1 billion COVID-19 Relief and Recovery Fund, which supports sectors severely affected by the COVID-19 pandemic.  In line with the safe and gradual resumption of economic activities in Singapore, the island nation will start accepting applications for organisers to pilot MICE events of up to 250 attendees from 1 October 2020. This move to start accepting applications to pilot events of up to 250 attendees takes into account the importance of the MICE industry as well as the strong industry interest in and demand for business events. There will be pilot events taking place under this arrangement, such as the Singapore International Energy Week (SIEW) Conference, in October 2020.
 Virtual Brand Showcase Presentations Organisers of IT&CMA and CTW 2020, to be held from 16-20 November 2020, has revealed more information about the first-of-its-kind virtual event:
24/7 Virtual Exhibition with Interactive Booths Discover MICE and Corporate suppliers from across the Asia-Pacific and the world anytime during the event week with 24/7 round the clock access. Flexible Meetings-Your-Way Two ways to optimise one-on-one business meeting potential: (1) mutual request Scheduled Meet (SM) slots (2) anytime Walk-in Meets (WM), for maximum lead generation throughout the event. Reinventing Travel in The New Normal: ITB Asia 2020 Virtual Theme and Keynote Speakers Revealed9/10/2020
Organiser of ITB Asia 2020 Virtual today revealed Reinventing Travel in the New Normal as the theme for this year’s virtual event. The three-day, 120-session themed agenda has been specially curated to help travel industry professionals navigate through the current challenges and prepare for the industry’s recovery.
The virtual event next month will see travel industry professionals around the world connect to share ideas and plans that will shape the next decade of travel in a post-pandemic world. The virtual event will be hosted on ITB Community, which has over 1,500 community members and over 400 buyers subscribed till date, since the launch 2 weeks ago. The Thailand Convention and Exhibition Bureau (TCEB) has unveiled a new support scheme to help organisers of international tradeshows in Thailand get back to business in the wake of COVID-19.
Re-Energizing Exhibition is a new campaign designed to help international organisers and their clients gain all they can from their exhibition experience in Thailand. It seeks to limit disruption to event creation and management by supporting both online and offline services through four core values, Ease-Up, Experience, Enhance and Empower. The campaign incorporates and expands on previous initiatives including the ASEAN+6 Privilege programme, now extended to include oversea MICE travel agents; and the Exhibiz in Market campaign, which has been made available to one more player, exhibition sales agents.  Jewel Changi Airport (Jewel), a lifestyle and entertainment hub situated at the heart of Singapore Changi Airport, has been accorded the ‘Most Innovative Retail & Entertainment Project’ award at the RLI (Retail & Leisure International) Awards 2020 – an industry event which celebrates retail excellence.
Messe Berlin (Singapore) today announced the launch of ITB Community, in Asia (ITB Community). ITB Community will offer a comprehensive user experience, virtual events (including the upcoming ITB Asia Virtual, which takes place from 21-23 October 2020) with business networking opportunities, and knowledge exchange with expansive interactive content for community members to leverage on. Being the unique platform of its kind for the travel trade industry in Asia, ITB Community will also see through a year-long engagement programme for all travel and tourism stakeholders, free of charge for its inception year. ITB Community will leverage on ITB Asia’s global database of travel suppliers and buyers to virtually continue their conversations and to contribute best practices and content for the travel trade to navigate the recovery of tourism.  |
A Media Affiliate of:
Register for IT&CMA:
About MICEreviewMICEreview provides features, reviews and news on destinations and venues for meetings, incentives, conventions, exhibition and business travels. Categories |
